QR Codes+Greek Festival+ Scavenger Hunt = Fun in Camarillo, CA.
What do QR Codes have in common with a Greek Festival and a Scavenger Hunt?
Well it seems that you will find all three at this year's Greek Festival in Camarillo, CA.
The annual Greek Festival in Camarillo, CA. has been held in Ventura County for the past 33 years at the St. Demetrios Greek Orthodox Church near the Camarillo Airport.
It has always had great traditional foods and fun and games, but this year a new 'techie" twist has been added.
All the posters that advertise the festival will contain a quick response code (QR Code). And so by using their smart phones to scan it, they will be directed to where the next clue is, and they go to that booth. It is a scavenger hunt where the prize will be a necklace valued at $500, donated by George Thompson.
The festival organizers are also using more social networking for advertising and marketing and less traditional TV and radio ads.
Lynn Mikelatos is the publicity chairwoman for the festival and owner of "The Greek at the Harbor," in Ventura. Her son Aris has created a video blog and will be doing the Greek table dance (picks up a table with his teeth and spins it around) and the wine dance (dancing with full glasses of red wine on his head).
The festival raises money to benefit the church, which will soon begin construction at Woodcreek and Santa Rosa Roads in Camarillo, CA.
Many people visit this festival to partake of the culture, great food, and enjoy the camaraderie of friends.
For those that are not familiar with the Quick response codes, here is a quick tutorial.
QR (Quick Response) codes are barcodes and they can encode a wide variety of information. The information can be a link to a website or contact information or any type of messages that you can think of.
Once you see these (below) I know you will recognize that you have seen them before or now that you know about them, you will begin to see them everywhere. The one on the left is an unadorned common QR code. The one on the right is my personalized one, and they will both take you to the same place.
Your smartphone camera scans this and then it takes you to a website. You can practice with these, if you are unfamiliar with them. At the festival, after scanning you will be given a hint for the next booth on the scavenger hunt trail.
Please know that you must already have a QR reader loaded on your smartphone. There are many free ones and your phone may already come with one. So check it out and be ready at the Greek Festival to track down that treasure!
If this is all Greek to you, contact me and I will assist you.
When: The Festival goes from 5-9 p.m. Friday, 11 a.m. to 9 p.pm Saturday and 11 a.m. to 7 p.m. Sunday.
Where: St. Demetrious Greek Church, 400 Skyway Dr., behind the Camarillo airport.
Cost: $3.00 adults, free for kids 12 and under.
More info at http:///www.vcgreekfestival.org
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